As far as mobile apps are concerned, Pokemon GO seems to have made an impact across several demographics. Attracting gamers and non-gamers alike, preying on our nostalgia, Pokemon GO has us off our couches and out in our neighborhoods again.
With the incorporation of Gym Battles, grabbing Pokestops for items, catching your favorite pokemon, and walking to hatch eggs, this app is surprisingly simple, yet still engaging. Considering this is only the Beta version, we are most likely going to see it expanded upon in the coming months.
Like every game, Pokemon GO has its ups and its downs–and it seems like naysayers are more likely to criticize Pokemon GO lately.
Pokemon GO has people out in the streets during the day, but more people are out and about at night. This has caused police to become more concerned for pedestrians, as well as drivers. The app warns players to stay alert and aware of their surroundings, but we have already seen that some have had tunnel vision enough to injure themselves or others. This, however, is not the app’s fault, just as much as texting while driving is not the phone’s fault.
Concerns about trespassing and playing while driving have been addressed by the app in it’s latest update. A warning button pops up whenever the app is started, letting players know to not trespass while playing, do not enter dangerous areas, and do not drive and play. The app also now has an alert that shows up when it senses you are going “too fast”–letting you know you shouldn’t be driving.
There are other concerns, too. The country of Iran has already banned Pokemon GO completely, stating there are high risks to security. (Look at the full new article here.)
Despite the negative feedback, we should look at Pokemon GO as a whole and how much it has given society. More and more people are actually out walking around, socializing, and spending time with their families. Making new friends and exercising is just the topper on what Pokemon GO has done. (Players can walk to hatch eggs into Pokemon at the 2k, 5k, or 10k level.)
Pokemon players across nations have united in Facebook groups and forums. Friendly competition between Team Mystic, Instinct, and Valor sometimes gets a little heated, but we are more excited that the social aspect of this game is progressing in more than one avenue. Online and out in the world, people are going bonkers for Pokemon GO.
Delving deeper, Pokemon GO has definitely help small businesses, especially in areas with greater numbers of pokestops. With more foot traffic, people are becoming more aware of business they had never seen before–even ones that had been there for years. Although Pokemon GO is a free app, it has definitely brought in business, and not just for in-app purchases. People are spending money on portable battery chargers, extra phone data, drinks and snacks for their pokemon journey, etc. Pokemon is definitely making a resurgence, and the demand for branded items like stickers, buttons, shirts and the like has increased.
Consumerism is up, and people are exercising, making new friends, socializing, and exploring the world around them. No doubt the hype of Pokemon GO will wear down slightly as time goes on, but for now it remains a social phenomenon. There will always be a few bad apples making the app appear dangerous, but that goes with all things in life. Overall, the app has taken a step forward in gaming technology and it has succeeded in appealing to several audiences. We’re excited to see what Pokemon GO has in store for us next–trading, battling, more?
Good luck on your pokemon journey, friends. Happy hunting.